In the September issue of Production Times, I write about being “consumer centric”, I share some great production and I ask you- “Do you Remembah?”
About Jon Goffena
Having been involved in radio, then retail advertising and marketing gives me the unique perspective for understanding how important it is for the voice artist to truly grasp the clients message before attempting to sell to the intended audience. Years of copy writing experience gives me the edge in understanding message delivery to achieve the right "flavor" for the script.
It all began....
My first radio gig was answering phones for a contest to guess Frankenstein's shoe size for tickets to the haunted house! I started out doing narration and announcer duties for presentations in high school in 1981. Then moved to a career in radio in 1983 where I was first exposed to producing commercials and station imaging using reel to reel! Those roots led me to providing the voice for various commercials and presentations ever since. Including national advertising campaigns for R&L Carriers and even a 5 minute military systems video presentation for the Joint Chiefs of Staff. My voice has been used for music on hold messages, closed circuit tv messages, and radio and tv commercials as well as TV programming drops.
Entries by Jon Goffena
Anything worthwhile takes time and effort, right? There is an old saying along those lines but the exact quote escapes me. The point is, if it was easy- anyone could do it and the compensation would be commensurately reduced. So, when honing your skills in whatever field you’ve chosen, remember that it is the effort […]
Our August Newsletter is out and this month I talk about my new website. As always, I’ve featured a couple of killer videos as well as the marketing genius behind the ALS Bucket Challenge! Click Here to read the entire Newsletter.
May is for Memorial Day and the May issue of Production Times is dedicated to all of those who have made the ultimate sacrifice. I also interview Steve Johnson, aka – Steve the Video Guy, independent producer out of Odessa, TX. There are a couple of neat vids and the featured article deals with May […]
April’s issue of Production Times is loaded with great stuff; from an interview with Robert Izquierdo, commercial production manager at KFOX, El Paso TX to a couple of videos dedicated to my love affair with car dealers and finally a trip down memory lane that many of you will be able to identify with. Enjoy […]
In the March issue of Production times I share an interview with Jeff Bayer, creative services producer at WKRN Nashville. There are also a couple of videos for you to check out as well as a bit of background on one of the Mardi Gras parades that I did a voice over for and my […]
Hey sweetheart! In this issue of Production Times I interview Allana Wilson: Creative Services Director at WGXA Fox 24/ ABC 16 Macon Ga. Of course, I also share a couple of great pieces of production and my feature article is about the three “holidays” in the month of February.. You will be entertained and […]
2014 is here ! In this issue of the Production Times newsletter I interview Fred Fechter- producer, director and editor at KENS5 San Antonio. I also share a couple of cool pieces of production that I got to be involved with and my feature article is about New Years resolutions and top trends for the upcoming […]
In the December 2013 issue I feature an interview with Gregg Hall, production manager at WSMH in Flint, MI. I also share a couple of killer clips and my feature article is about the history of the relationship between Santa Claus and Coke. Enjoy!
In the November issue, I cover the calendar of events in the production world, I share a couple of great spots and I discuss retails greatest day- Black Friday.
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